Ericsson’s Director of Media Solutions to speak at the Internet Marketing Conference RIMC 2010 in Reykjavik
Allen McCaskill, Senior Director of Media for Ericsson Worldwide and also Head of UK TV and Media Practice, has over twenty years experience in leading commercial digital developments and will be a keynote speaker at the forthcoming Reykjavik Internet Marketing Conference, taking place in March 2010.
Allen McCaskill is a senior consultancy expert with commercial acumen from proposition development to successful delivery, predominately from within the broadcast, media, mobile and internet sectors. He also has strong business development, account and commercial management experience underpinned with more than a decade of managing large multi-disciplined teams including sales, accounts, software developers, information architects, marketing and PR.
Scandinavia’s leading internet marketing conference draws closer
Scandinavia’s leading internet marketing conference and expo to take place in Reykjavik, Iceland this week, on 20th March.
The conference has secured over 15 high profile industry experts from companies including NIKE, Nordic eMerketing, BBC, Google, Microsoft, IBM, Augure, eNewsWire, Yandex, WebCertain, Receptional, SEOmoz, NFL, BeyondINK, Omni Marketing Interactive and more.
The conferences Keynote Speaker is Rand Fiskin, CEO of SEOmoz and world renowned authority on internet marketing. His topic will be the challenges facing marketers in a modern multi-channel environment.
Other topics include such interesting material as Online Youth Marketing, Online Corporate communications and ePR, Client Agency Relationship, Social Marketing and Engagement and Challenges Facing Traditional Media, among others.
The importance of the internet as a communications tool is being tested like never before – and it emerges again and again that companies systematically using the internet to get their message across are the ones standing fast in the storm.
It is, for example, increasingly essential for companies to use the net to protect and strengthen their reputations and trademarks.
Guests of the Reykjavik Internet Marketing Conference will have a unique opportunity to combine a trip to this wonderful island in the north and experience a unique twist of raw nature and a unique and pervasive culture – not forgetting the nation’s renowned hospitality and openness.
The natural and cultural surroundings will be a pleasant addition to the high quality of the topics and speakers attending the conference this year.
For more information about the conference, go to www.rimc.is/en/
Online marketing conference and expo coming to Reykjavik
The annual Reykjavik Internet Marketing Conference and expo (RIMC) has been scheduled for 20th March 2009 and will showcase a wider cross section of the industry than ever before.
RIMC is organised by two international Icelandic companies with great internet marketing, search engine optimisation and press experience: Nordic eMarketing and Arvakur.
The internet marketing conference will be held at the comfortable Reykjavik Hilton Hotel. The conference has upgraded its venue this time around in a show of confidence fuelled by the over 300 participants who took part last year and gave overwhelmingly positive online feedback.
Among the impressive list of confirmed speakers at March’s conference are Adam Lasnik from Google, Pauline Ores of IBM and Receptional’s Dixon Jones. Nike’s European Marketing Manager, Sion Portman will also speak, as will Ben Chapman from the BBC.
As one of the hosts, Nordic eMarketing’s Kristjan Mar Hauksson will participate as a moderator and Q&A answerer in several of the day’s sessions. Kristjan is a leading expert in the field of online marketing and SEO, and is an in-demand conference speaker on the international circuit.
RIMC 2009 will be split into five distinct sessions, including a workshop. The sessions cover the diverse fields of youth marketing, search engine optimisation, social marketing and internet technology, online reputation and PR.
More information about the Reykjavik Internet Marketing Conference 2009 can be found at www.rimc.is/en, along with all the highlights of the 2008 event, held in February this year.
Internet marketing conference in Iceland
Now in its second year, the Reykjavik Internet Marketing Conference and Expo is only getting bigger – but with the huge breadth of renowned speakers on the schedule, it’s easy to see why.
The Reykjavik Internet Marketing Conference in 2008 was attended by more than 300 internet experts, including a crop of world class speakers and workshop managers. Attendees rated the event very highly in the online evaluation.
Reykjavik Internet Marketing Conference 2009 is to go ahead on the 20th March and is set to be even better than the last, with big names lined up from organisations including Google, Microsoft, IBM and Nordic eMarketing.
Google Search Evangelist Adam Lasnik is going to talk about search engines in a special session.
The Search Engines discussion will also include Mel Carson from Microsoft, Rand Fiskin, CEO of SEOmoz and Eugene Lomize from Yandex. The session will be moderated by Hjalmar Gislason from Iceland Telecom.
There are six other sessions during the day, called: Site Usability and Accessibility, Youth Marketing Online, social Marketing and Internet Technology, Online Reputation and PR, Case Studies and Success Stories and an interesting look at Websites: Do’s and Don’ts.
Dixon Jones from Receptional and Omni Marketing’s Shari Thurow will also offer a stimulating workshop session along with Anne Kennedy, one of the Managing Partners at Beyond Ink.
The Reykjavik Internet Marketing Conference & Expo is the brainchild of Iceland-based international communications companies Arvakur and Nordic eMarketing.
Nordic eMarketing is one of Northern Europe’s most recognised online marketing, SEO and PR companies; and Arvakur is a the publisher of Iceland’s most successful newspaper and news website, Morgunbladid.
Attendees at RIMC 2009 will be able to choose between two tracks: ‘the Business Track’ and ‘the Hands-on Workshop Track’.
To book a place at RIMC, or simply for more information, go to www.rimc.is/en
Marketing Conference and Expo in Reykjavik 2009
The next annual Reykjavik Internet Marketing Conference and Expo has been scheduled for 20th March 2009 and has already got a great line-up of speakers from Google, Yahoo, IBM, Dmoz, Receptional and many more.
The conference will be taking place in the centre of Reykjavik, Iceland, at the Hilton Reykjavik Hotel. Guests will be able to choose from two tracks: ‘Business’ and ‘Hands-on Workshop’.
This event is organised by Arvakur and Nordic eMarketing, companies situated in Iceland, but both involved in international business mainly concerning Internet marketing, search engine optimisation, Internet consulting and press.
The upcoming conference will, amongst other things, deal with the problems of search engine positioning, Internet advertising versus traditional advertising, creating websites and their architecture. Guests will also be given advice on how to choose a digital agency for dissemination of online press releases.
More than 300 people attended the last conference and gave great reviews through the conference poll. Presentations from participants of this year’s conference in February can be downloaded at the website www.rimc.is/en, where links to blogs of the main speakers are also available.
The conference moderator is the director and founder of Nordic eMarketing, Kristjan Mar Hauksson, who is also (together with Ingvar Hjalmarsson from MBL/Arvakur) the conference chairman.
For more information about the upcoming conference go to www.rimc.is.